Certified Fund Raising Executive (CFRE) Practice Test

What is a key responsibility of fundraising staff as stewards of donor relationships?

1. Gathering more funds regardless of conditions

2. Conducting financial audits annually

3. Earning and maintaining donor trust

4. Maximizing board member involvement

The correct answer is: Earning and maintaining donor trust

Earning and maintaining donor trust is a cornerstone responsibility of fundraising staff in managing donor relationships. This involves transparent communication, consistent follow-up, and delivering on promises made to donors. Trust is essential in fostering long-lasting relationships, encouraging future donations, and enhancing the overall reputation of the organization. By prioritizing donor trust, fundraising professionals can effectively cultivate a supportive donor base that feels valued and appreciated, ultimately leading to sustained financial support for the organization. Gathering more funds without regard for conditions is not conducive to building trust, as it may indicate a lack of transparency or ethics in the organization’s operations. Conducting financial audits, while important for organizational integrity, is more of a compliance function than a relationship-building activity, and may not directly relate to the stewardship of donor relationships. Maximizing board member involvement can certainly benefit fundraising efforts, but it does not directly address the core responsibility of ensuring that donors feel respected and valued. The emphasis on trust highlights the relational aspect of successful fundraising, which is vital for the long-term health of any nonprofit's fundraising strategy.